Creative Europe is the European Commission's framework programme for support to the culture and audiovisual sectors. Creative Europe, with a budget of €1.46 billion, is built and based upon the success and experience of previous Culture Programme and MEDIA programme supporting Europe's cultural and creative sectors.
The programme encompasses division Culture, which promotes dramatic and visual art, cultural heritage and other related areas; and division MEDIA, by means of which cinematic and audiovisual sector is being supported; and finally cross-sector division. Moreover, Creative Europe promotes the project „European Capitals of Culture“, European Heritage Label, Days of European Cultural Heritage and 5 awards of EU (EU Prize for Cultural Heritage, Europa Nostra, EU Prize for Contemporary Architecture, EU Prize for literature, European Border Breakers Awards and EU MEDIA Awards).
The Creative Europe programme distributes approximately 56% of its budget to division MEDIA and 31% to division Culture. In general, this splitting mirros the allocation of the financial grants in practice in current period. Maximum of 13% of the programmes budget is to be distributed to cross-sector division, which encompasses information offices promotions in every EU member state. These offices are providing assistance to potential programmes applicants.
The Creative Europe supports:
- 250 000 artists and proffesionals in the area of culture, or the works of the artists, which promotes addressing new audiences outside the country of their origin
- more than 800 european movies, which obtain financial grants for their distribution, which promotes addressing new audiences outside the country of their origin
- minimum of 2 000 of european cinemas, which obtain financial grants in case, that at least 50% of screened movies are of European origin
- more than 4 500 books and other literary works, which obtain financial grant for translation promoting their distribution to new audiences outside the country of their origin
- thousands of cultural and audiovisual organizations and professionals, which obtain financial grants for their education
Europe's cultural and creative sectors creates 4,5% of GDP of EU, and employ more than 8 millions of people. The Creative Europe programme can contribute to the EU economic growth even more, as it promotes the increase of the opportunities stemming from globalization and digitalization era. Moreover, the programme facilitate the sector to overcome barriers such as market fragmentation or lack of financial opportunities as it promotes experience sharing and know-how.